About
THIS IS WHAT I LOVE TO DO
My objective is to be an integral element of a dynamic and innovative marketing team where I can use the breadth of my experience in design, management, creative direction, team building, and relational client skills to help advance the organization to greater heights, as well as assisting in the implementation of new models and technologies. I thrive in collaborative and enthusiastic environments that set strategic goals and, working in unison, delivers outstanding work for our clients.
Most recently, I have lead a production staff comprised of digital, SEO & content marketers, art director and production artists, and transitioned new account executives into multiple facets of marketing & advertising and articulated my own (as well as client) expectations while creating and overseeing timelines to meet both client needs and the production team’s capabilities.
In addition to great creative – as a product of effectual research – I understand that is not enough. One of the most important things I’ve learned is the importance of nurturing client relationships and making yourself available. Along with a dedicated and tireless work ethic (abhor the nine-to-five mentality), these are some principals that I’ve successfully put into action.
Below are some of my qualifications:
Over 10 years agency creative and management experience, comprising of agency art director/creative director roles and project management.
Strong and relevant experience in concept development and creative execution through final production deliverables.
Experienced at maintaining effective, productive and communicative client relationships.
Responsible for brand development and lengthy campaign strategy and implementation in both traditional and digital spaces.
Creation of campaign timelines, creative briefs and client scopes of work.
Critical collaborative brainstorming sessions between departments.
Carefully monitor time in order to ensure team is working efficiently and under allotted hours in order to maximize profitability on projects.
Fastidious attention to detail in all areas of my responsibility (as well as others that are not).
Stress individual ownership of one’s role coupled with support from management and team.
Supervision of agency photoshoots and off-site press checks.
Strong experience with client campaign presentations and preparation.
Excellent color theory and experience with offset lithography as well as modern digital/direct printing of 4C publications/annuals.
Very strong copy editing skills and proofing – excellent command of the English language.
Copywriter for a variety of agency clients and respective industries.
Adept at communicating client objectives and design requirements to creative staff.
Effectual negotiation skills with a variety of vendors and contractors.
Ability to manage multiple client accounts simultaneously and without issue.